What are the different types of fashion communication design

In today’s competitive market, it is essential that companies project themselves as unique. The uniqueness should reflect on their products, services, or branding activities. This helps in creating a perception of originality, where brands can offer an experience that the consumer won’t get anywhere else.  Fashion communication design plays an important role to create that perception.

It is a discipline of design which intends to present a product to the customers through visual communication such as video, graphics, photographs, etc. By highlighting the product’s appealing design and usefulness, fashion communication makes it feasible for brands to communicate the right message to the target audience.

Since fashion communication combines designing with the market, pursuing a career in this discipline is an attractive proposition. If you are one of these students, you should join one of the best fashion communication colleges in India. Here, you will learn about the various types of fashion communication design in detail. Which are these types? Let’s find out.

1. Graphic design

Through interesting visual concepts that aim to communicate ideas, graphics design captivate the audience. The form of communication used to visualise these ideas are typography, photography, and illustration.

The use of graphic design is used for editorial design such as magazines, newspapers & books, advertising, web design, product packaging, and signage.

2. Branding design

Branding design involves creating visual components that help the brand differentiate itself from its competitors. The brand design could be as simple as designing a logo, which acts as a visual representation for people to relate with it. Thus, it helps in creating a brand identity, which customers associate with a high level of credibility and quality.

3. Event design

Brands are known to conduct events when launching their product. It not only makes the product familiar with the audience but also boosts its chances of becoming a success. Hence, planning such events becomes vital.

First of all, to make a lasting impression amongst the attendees, it is important to empathise with them. An event manager has to understand what the audience expects from an event and what aspects of it frustrates them. Accordingly, the planning and designing of the event take place to make sure attendees not only enjoy their time but experience something different.

By learning fashion communication design from one of the fashion designing colleges in Pune India, you will learn how to use these types for marketing and branding purposes. We hope this has helped you understand the different types and what each of it offers.

What is the scope of fashion designing in India

A career in fashion designing is said to be lucrative and glamorous. It is lucrative because of the well-paid opportunities you can avail by being a fashion designer or by running your fashion label. The glamour comes from the attention your work receives in the press and amongst your peers. Based on these factors, it is no surprise that a career in designing in this discipline entices a lot of students.

However, one question that often lingers is how the Indian market for fashion designing is? Does it have the same scope as the rest of the world? Well, we have answered those and some other queries as well. Read further to know more!

1. Is it the right career for you?

Before you research about the scope of fashion designing, the question you need to ask yourself - Is fashion designing the right career for you?

Because, to succeed in fashion designing, you need to have a penchant for creativity, style, and originality. Furthermore, you should have a good knowledge of colour combination, shades, textures and fabrics. After that, you should sketch them out for design visualization. Based on that, your idea can come to life.

If you are capable of all this and much more, a career in fashion designing is for you.

2. How much will the course cost you?

The cost varies for different fashion designing courses and institutes. For example, B. Des in Fashion Designing from a reputed institute will cost you a minimum of 2 Lakhs for the entire duration of 4 years. Therefore, the course is affordable, and you can get a good ROI on it.

3. What are the career prospects?

Since India’s millennial generation believes in pursuing careers that align with their interests, the scope for fashion designing has significantly improved. Plus, the fashion industry welcomes individuals who are talented, hardworking and enthusiastic about their work. Therefore, you will meet a lot of creative individuals who will leave an impression on you with their ideas and make you a better designer.

In fashion designing, some of the major employment areas in India are as follows -

● Fashion Show Management Agencies

● Fashion Marketing And Merchandising Companies

● Garment Manufacturing Units

● Jewellery Houses

● Leather Companies

You can also freelance for fashion design companies or popular fashion designers. Or even better - work abroad!

4. What will be your starting package?

As a graduate, your starting salary will range from Rs 3-5 lacs per annum. Your salary will vary depending on your job profile like a fashion designer or a fashion illustrator. However, your salary will gradually increase with more experience. The knowledge you gain in your early days will be invaluable and serve you well for the rest of your career.

By reading the scope of fashion designing in India, hope it fills you with enough confidence to pursue a career in this discipline. Study well in your fashion designing course and aim for the stars!

Exciting Careers In Industrial Design You Can Choose From

If you are planning to pursue a career in industrial designing, and looking for industrial design courses, consider opting for B.Des in Industrial design. It is a four-year designing course that aims to nurture your creative mind through rigorous inputs in technological, thinking and conceptualizing abilities. It will help you learn how to solve problems in real-time problems by thinking creatively and analytically.

 As an industrial designer, you can pursue careers which are not only exciting but also pay well. Let’s look at a few of these careers.

1. Automobile design

Automobile design is the process of developing the aesthetic appearance of motor vehicles such as cars, motorcycles, trucks, buses, etc.

As an automobile designer, you will be responsible for the functional design and development of the vehicle. You have to specialize in the ideas, layout and components of an automobile. Also, you will have to conduct meetings with clients to understand their requirements, specifications, and preferences for the design. Once everything is decided, you will design the entire layout of the vehicle on CAD software. In this creative process, your artistic instincts will shine.

This is why automobile design ranks amongst the exciting career choices in industrial design.

2. Airline interior design

Have you ever been awestruck by the interior design of an aeroplane? If you have, it is not surprising. The interiors are designed in a way that makes the plane look world class and also improves the experience of the passengers. Therefore, if you wish to make your career in such an exciting field, industrial design lets you do that.

By measuring the interior dimensions of the aircraft, you can create a layout that takes the travelling experience of the passenger to the next level. It includes designing the lounge, bar and other amenities for leisure, all inside the aircraft. How cool is that!

Therefore, if you wish to pursue an exciting career, airline interior design is the one for you.

3. Product design

As a product designer, you will be working for companies in domains such as manufacturing, engineering, architecture and more. You will be either creating new products or improving the existing ones. It could be designing a new mobile or upgrading the existing appliances. Therefore, your job duties will be -

● Researching technology, materials and manufacturing methods to improve product design

● Using CAD to sketch out ideas and developing design concepts

● Testing the design concept by creating prototypes

These are the exciting career prospects you can choose from after completing your industrial design course in India. Choose the one that aligns with your creative and analytical personality. All the best!