What are the different specializations available under Communication Design?

Jobs in Design have increased a lot over the past few years. Companies in India are realizing the need for a capable Design team and are ramping up their brand image through various design mediums like better website design, more aesthetic packaging design, etc. A career in designing is a fantastic idea for any creative student.

 

Communication Design involves the use of visuals to strategically convey information to an audience. It can be termed as the communication of a product or a service. A communication designer’s aim is to develop a relationship between the viewer and the visuals. Let us take a brief look at the many fields under communication design-

 

Graphic Design

 

Typography, Photography, and Illustration form key components of visual communication through graphic design. Visual messages are formed by combining pictures, symbols, text, etc. The development of new software has led to high demand for graphic design graduates in the industry. These graduates can find employment in the field of advertising, corporate design, web design, editorial design, packaging and logo design, branding, etc.

 

Video Film Design

 

Video Film Design involves the use of narration and communication of messages through film, videos, and documentaries. It is an art of storytelling, where a message about a product, company etc is delivered to the audience through visuals. Students learn how to use film equipment, prepare sets, identify locations, props, camera angles, costumes, etc. These students can find employment in the film industry, advertising industry, etc.

 

Animation Film Design

 

The demand for animation in India huge in the cinema, television, advertising, and video game industry. Animation film design involves narratives being communicated to the audience using creative graphics. A course in Animation will equip students to develop short films, cartoons, animated graphics, motion graphics, video games, etc.

 

User Experience Design

 

User Experience Design is extremely important in today’s age of technology and the internet. It involves the creation of an appropriate and esthetic user experience and studies the user’s behaviour towards a certain product. It involves the designing of a system that is comfortable and pleasing to use. It should provide a meaningful and enjoyable experience for users. User Experience Design is applied in tech industries like app development, software development, mobile phone industry, computer industry, etc.

 

Conclusion

 

All in all, a career in communication design is a fantastic opportunity for creative students with a passion for design. It is a lucrative and exciting career that is constantly evolving. There are many communication design courses in India offered by some reputed universities.

 

Symbiosis Institute of Design (SID) is one such university in Pune. It offers an excellent communication design program with a diverse curriculum that will prepare you for a successful career in the field of your choice. 

Communication Design Program - Learn the Art of Creativity, Innovation and Imagination

We are aware of many design courses, fashion design, interior design, industrial design, but have you heard of communication design courses? Maybe or maybe not! Many people enrol for graphic design, video film design, animation, etc., and we are sure they are very well aware of the communication design course. Communication design course is nothing but a program to explore new skills of communication. It is a creative potential that combines designs and information developments, aiming to communicate with the people through media.

 

It is the interchange between words and images in traditional and innovative media. In simple terms, all of which serves in informing, interacting, and educating the people or the users.

During early age, there was not much exposure to media, photography, filmmaking, etc. But now, due to these fields, communication design has gained a professional touch around the world.

 

This study helps in making innovative designs and use them to bring changes in society.

 

Learn more about the courses and eligibility of Communication Design

 

There are many demanding courses available within Communication design. These courses provide the students with the knowledge to be prepared for the professional world of employment. The students must have an eye for details when it comes to communication designs. The motive of communication design is to send information or learning or even interaction to the people, which must be accurate in execution. Or else, the message won't reach in the right form to the audiences.

 

Below are the specialization within communication design, which enables various ways to reach out to the people

●      Graphic designs - In graphic design, the students learn more about the visual arts, in the areas of graphics, which will enhance both the functional and artistic means of communication. It is related to technology and uses different software for visualizing and designing. Graphic designs are mostly used in advertising, web design, logo designs, digital media format, etc.

●      Video film design - The integral part of video film design is the narration and communication of the message through films, videos, and documentaries. The students are trained in various areas like the art of storytelling for visual media and film language for moving images. They are also trained with filmmaking equipment, cameras, costumes, etc.

●      Animation film design - It is a creative medium through which one communicates with the audiences with graphics. In India, animation film design has a huge demand in the field of video games, cinema, television, and digital platforms.

●      User experience design - To put it down simply, it is a process of designing a meaningful and appropriate experience for the users. The course also involves the study of the user behaviour towards any product or service. In this age of the internet, user experience design has a huge demand.

 

 

Top colleges offering Communication design course

 

There are many colleges offering communication design courses. In India, there are some top designing colleges in Pune, Mumbai, Ahmedabad, Delhi, Jaipur, Noida, etc. we are listing some of the college names below for your reference.

●      National Institute of Design, Ahmedabad

●      Symbiosis Institute of Design, Pune

●      Indian Institute of Art and Design, Delhi

●      Indian Institute of Technology, Mumbai, etc.